Is it possible to manipulate Google?
Is it possible to manipulate Google?
Is it possible to manipulate Google?
So is it possible to manipulate Google? The short answer is Yes! But very tricky if you want to manipulate Google.
Think of the adverts on TV. In particular “Hotel Trivago” on the advert, they say “if you are looking for a hotel search for Hotel Trivago. It’s extremely clever as we put the strategy in place. The search term Hotel is too competitive to use, BUT, if you use your brand and the search phrase you will become prominent in the search results, only if you have the demand of people searching for that exact query. It has alot to do with keyword research and identifying the correct keywords with your brand too.
Do I need to have a TV advert for this to work?
Not a TV advert no. There is a way to do this and it costs approximately £200 per month, and results can vary to show from 3-6 months on the search engines and it should be continued once the search term is found. Normally you will be on the first page on Google once this is live. Remember search engine algorithms are very smart so to manipulate Google you have to outsmart the algorithm.
How does it work?
We can not tell you this information. The reason being is that if we told you, many competitors would want access to this information and we would lose our work.
It’s all about the numbers of searches and creating your own search term and demand for that search term. If you create a large enough demand for that search term with competitive keywords you can rank for those keywords and include your brand for maximum visits to your website or product.
Can we get penalised if we manipulate Google?
No as its a search term. On average schema posts or products on Google with 5 stars are more likely 33% more to be clicked through. Whereas this method gets 50%+ clicks as your brand will be linked to the search phrase or term.
The worst that can happen is your competitors will want in on the action and try to find or use this method. The downside to this is it is a monthly cost and it has to be a continuous effort. If you stop on the third month you have just wasted the work and the search term will not be shown. Once the search pattern is available on predictive search your website will get up to 50% more organic hits.
If you are interested in this method, get in touch with us today.
Simon Birch CEO and Search and Marketing expert has managed many Fintech organisation from Director level.