By: Simon Birch
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Local SEO Services
Our Local SEO Services helps your business to be found locally. Search engines on Google maps and organic search results is the way for Local SEO. It’s now the most common way that consumers find local businesses online.
In fact, since Google Maps was launched in late 2004, demand for the Yellow Pages has declined while the popularity of Google Maps has skyrocketed.
JustifyDigital utilises a set of proven techniques to submit and regularly update your geographic and business information on which helps you to be found on the largest search engines: Google, Yahoo! Bing and Yandex as well as other online directories.
As part of your local search plan, we continuously resubmit your information to achieve the highest possible position. The map feature is also available through mobile and tablet search results, so the local search optimisation performed will be 3x more effective than usual.
Local SEO Services and Optimisation
By going through the process with setting up your business on Google Local Listings and location tagging your website we can make sure you rank locally as well as international for your services.
- Submission to Google Business Listings with schema markup validation on your website.
- Enhanced SEO Schema Markup that’s connected to the Search Engine results.
- Geolocated with longitude and Latitude.
- Contacts and CTA enhanced via phone, email, website and opening hours.
- Relevant photos and branding creation.
- Help build Google reviews with images.
Apart from these points we also use your keyword research and SEO enhance your Google Business Listing for maximum exposure on the search engines so if there are direct competitions in your area, you will surpass that and become top positions on the search results.
Local Citations are mentioned of your business using the information normally provided by Google Business. This could be things such as brand, location, opening times, contact information and images. These are important to build as not everyone will use the search engines and rely more on directory listings.
An example of Local Citations would be something like TripAdvisor.com. This is where you get detailed information of the business with reviews. These are great for SEO too, and help to build your business brand.
TripAdvisor as an example has many Local SEO Services for each region. Each region is then enhanced with accommodation details that are technically enhanced via technical SEO markup.
Website Schema Enhancement
With all the Gooogle Business Listings and Local Citations, we also have to prepare your website too via technical SEO. The Schema enhancements initially have all the business details on one page (normally the about us or info page). This is also the page we use for direct business information, i.e if we build your website on a directory, the link would normally link to the about us page first.
It’s becoming more often especially in the past few years that people or businesses who are looking to purchase a service from you, do their due diligence about your business.
If you have a local website you need our Local SEO Services. If you have multiple locations or offices you need our Local SEO Services. Your business will be found much easier online and have a better click-through rate than your competitors.
Local SEO Services schema markup can be complicated depending on what type of business you have. Schema Markup is normally installed via a developer on your website. There are generators that make it easier to install, but it all depends on your current website design as the code can break templates or designs quite easily.
We would be happy to guide you through the process if you would want to do this yourself, free of charge. Or you can speak to us about our Local SEO Services.